Browsing: Social

UNIVERSITY PARK, Pa. — Brand collaborations have been growing in popularity as a powerful marketing tool for businesses looking to generate hype and expand their customer base, but brand managers often rely on costly and time-consuming surveys and screenings to identify potential matchups. A recent study by a Penn State researcher and collaborators proposes a…

Quso.ai is an AI-powered social media content generation and automated workflow platform designed for brands, creators, and digital agencies. You connect your brand profile, media assets, or social channels, and the system automatically crafts custom post ideas, engaging captions, visual templates, and optimal posting schedules tailored to your target audience. You review, edit parameters, and…

Canva is the most-used design tool among social media pros, according to our 2026 AI Study. Part of what makes it a go-to tool for so many social media teams is its wide range of AI features, formerly known as Canva Magic Studio, which can save you plenty of time when creating content. We’ll jump…

95% of social media professionals now use AI tools at work, but only 12% work under a written policy that says what’s allowed. AI showed up in the workflow faster than anyone wrote down rules for it, and that’s where the trouble starts: leaked client data, off-brand posts, an AI campaign a client objects to…

Be it a customer, a third-party reviewer, or the general public, when someone mentions your brand on social media, you need to know about it. Is the conversation around your brand positive? Is a negative review going viral? Maybe your brand is a part of a new TikTok trend.